E-book: Digital Marketing after COVID-19
94% of marketers say that their strategy will change after COVID-19. Are you ready to re-write your approach to digital marketing? Download this ebook to see how brands from around the world are adapting, staying in touch with customers, and opening up new channels of communication. Over 70 real examples of successful marketing campaigns launched during the economic downturn!
Ebook contents
About the authors
Easypromos is a leading platform for creating and managing digital campaigns. We draw on the experience of over 2 million campaigns, with clients in over 155 countries, in 30 different languages. Easypromos has over 10 years of experience in the digital marketing sector, and an average of 2 million monthly active users. We offer 31 different promotion apps, including giveaways, photo contests, video contests, games, quizzes, surveys, coupons, promotional codes, and more. Our clients choose Easypromos because the platform is reliable, transparent, and easy to use. Connect Easypromos with any social network, on any device, and enjoy complete control over your campaigns.
© 2020 Easypromos
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LEGAL NOTICE:
The company responsible for the treatment of your data is Easypromos SL, located in Girona (Spain) with CIF B-65576878 (hereafter "Easypromos"). The data you share in this form will not be shared with any third party. The data you share will be used in order for a sales agent to contact you and present the Easypromos platform to you. You may exercise, at any time, your right to access your data, to rectification, to withdraw consent, to objection, to limitation, to data portability, or to be forgotten, by sending an email to the following address: privacy@easypromosapp.com. View full privacy policy.
LEGAL NOTICE:
The company responsible for the treatment of your data is Easypromos SL, located in Girona (Spain) with CIF B-65576878 (hereafter "Easypromos"). The data you share in this form will not be shared with any third party. The data you share will be used in order for a sales agent to contact you and present the Easypromos platform to you. You may exercise, at any time, your right to access your data, to rectification, to withdraw consent, to objection, to limitation, to data portability, or to be forgotten, by sending an email to the following address: privacy@easypromosapp.com.
7 sections covering the main aspects of marketing and business communications
80 pages of content.
More than 70 real examples.
"Getting your target audience's attention online is the biggest challenge that marketers face. And interactive campaigns are one of the best ways to achieve it: they generate more engagement, offer high-quality content, support multiple marketing objectives, and they're easy and affordable thanks to platforms like Easypromos."
1. Crisis communications: 6 examples from brands in 4 different industries.
2. Staying top of mind: 3 reasons to do it, and 20 brands which successfully retained their audience.
3. Digital channels: ideas for finding your audience in the online world.
4. Brand purpose: your values are your customers' values. How to show it with interactive campaigns.
5. Employees are the heart of your business: 4 examples of campaigns to motivate teams.
6. Finding new market opportunities: how 10 brands used digital solutions.
7. New trends in post-COVID-19 marketing: ideas and strategies for different industries.
CHAPTERS:
1. Comunicación de crisis: 6 ejemplos de marcas de 4 sectores diferentes.
2. Mantenir el top of mind: 3 motivos y 20 marcas que han conseguido retener a su audiencia online
3. Los canales digitales: ideas de cómo encontrar tu púbico en el mundo online
4. El alma social de la empresa: los valores de los usuarios son tus valores. Cómo conseguirlo con campañas interactivas.
5. Los empleados son el motor de la empresa: 4 ejemplos de campañas para motivar a los trabajadores.
6. Detectar las nuevas necesidades del consumidor y cómo 10 marcas han utilizado soluciones digitales.
7. Las nuevas tendencias de marketing post COVID. Ideas de estrategias según el sector de actividad.